Plaid Enterprises | Atlanta, GA | Celebrating 50 Years of Creativity
Plaid Enterprises, home to iconic brands like Mod Podge, FolkArt, Apple Barrel, Bucilla, and Arteza , is seeking a Senior Graphic Designer to lead the conceptualization and creation of packaging and branding that stands out on the retail shelf and wins the digital shelf.
This role is ideal for a visual storyteller who combines bold imagination with commercial savvy. You understand what makes packaging stop a shopper in the aisle, stand out on the digital shelf, and communicate a product’s story in seconds. Reporting to the Creative Director , you’ll transform insights and ideas into packaging that celebrates creativity while delivering results.
What you will do!
· Dream big, then design smart. Conceptualize packaging and display materials that push creative boundaries while staying true to each brand’s DNA.
· Design for both shelves. Create packaging that captivates in-store and converts online, optimizing for both physical shelf presence and e-commerce imagery (PDPs, thumbnails, and banners).
· Lead projects from idea to execution. Own packaging design from concept and mockup through production-ready artwork, ensuring all assets are accurate, on time, and on brand.
· Collaborate cross-functionally. Partner closely with product development, marketing, and brand teams to translate objectives and consumer insights into compelling visual stories.
· Balance creativity with craft. Bring forward fresh ideas while honoring brand standards and real-world production requirements.
· Stay trend-aware. Keep a pulse on design, retail, and sustainability trends to continually evolve Plaid’s visual expression.
· Deliver excellence. Prepare precise, print-ready files and follow through with vendors or production partners to ensure the final product meets creative and technical expectations.
· Champion the brand. Help shape the next chapter of Plaid’s visual legacy as we celebrate 50 years of inspiring makers around the world.
What you Bring!
· Bachelor’s degree in Graphic Design or related field.
· 5+ years of design experience, preferably in consumer packaging or retail environments.
· Proven ability to translate strategy into compelling design concepts that work across print and digital.
· Expert in Adobe Creative Suite (Illustrator, Photoshop, InDesign) ; familiarity with 3D tools (Dimension, Blender, or similar) a plus.
· Deep understanding of retail packaging strategy, shopper psychology, and brand storytelling.
· Attention to detail, organizational skills, and ability to thrive in a collaborative environment.
· A genuine love for creativity, craftsmanship, and helping people make beautiful things.
Knowledge with the prepress process including flexography.
...Indiana thrives in a safe, loving, forever home. Purpose : Ignite hope. Cultivate joy. Role Overview: The Field Fraud Investigator conducts investigations and communicates findings with DCD Management and key stakeholders. Reports are recieved through the...
...Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future Relocation assistance and sign-on bonuses may be available on select positions only, for qualified candidates based on role requirements and...
...TYG are partnered with a design firm who are expanding their landscape team with an experienced Landscape Architect . My client is a multidisciplinary architecture and engineering firm with a strong presence in Texas and they are expanding the Landscape Architecture...
Overview The Seasonal Brand Ambassador will promote the companys image in a positive manner to customers by delivering a superior customer service experience. They will support sales through handling walk in clients on the sales floor, gaining product knowledge, and ...
Great Opportunity for a recent graduate, looking to get in the field!! Position Title: Scheduler Contract/Perm: Perm Location: Sandy Springs, GA or Duluth, GA (5 days onsite) Start Date: ASAP Years of Experience: 35+ years Background/Experience...